employee experiences

Internal/External Brand Perception

New research shows that only 19% of employees globally think their employee experience and image of their company matches up with the external brand image. According to a report by Weber Shandwick, the global public relations firm, less than a fifth of employees feels there is strong alignment between their employer’s external image and the

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One moment in time: how to create memorable employee experiences

  If you look back on your working life, what memories stand out? Chances are you’ll remember specific moments that have come to define how you feel about a particular role or organisation. We remember these moments so vividly because of what psychologists call the peak-end rule. When we review an experience after the event,

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