What People are Saying
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Agenda
The time zone for this event: [EST]
Day 1: 05/06/2025 - 05/06/2025 |
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11:00 am - 11:10 am | Chairperson's WelcomeCourtney Reimer, Founder & CEO | Sounds Great Welcome to Day 1 of our Multi-Channel Storytelling for Internal Communications virtual conference! | |||
11:10 am - 11:55 am | The Podcast Imperative: Why Your Communications Strategy Needs a MicCourtney Reimer, Founder & CEO | Sounds Great In an era of endless doomscrolling, unread newsletters, and general content fatigue, podcasts have evolved from an experimental medium to a crucial element for all modern communications arsenals. Trust in C-suite executives is dwindling, and traditional comms methods of messaging struggle to break through. But there’s good news: people are still listening—literally. With global podcast listenership projected to surpass 500 million in 2025, this keynote explores why internal communications leaders must embrace audio as a core strategy to engage employees, build culture, and create internal evangelists for your corporate mission. From how the “podcast election” of 2024 signaled a major shift in persuasive audio storytelling, to the power of podcasts to establish thought leadership in your C-suite, and the connection fostered by conversational shows, we’ll dive deep into what this means for businesses looking to build loyalty, engagement and trust among their workforce. This session provides a roadmap and tools for how organizations can leverage podcasts to drive impact where other efforts are falling flat. Key Takeaways for Attendees:
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11:55 am - 12:40 pm | Workshop: AI-Powered Storytelling: Making Internal Communications More HumanKevin Finke, Founder | Experience Willow How can AI help us tell better employee stories while fostering inclusion and belonging? In this interactive, 45-minute session, you will explore how AI can enhance storytelling to elevate diverse voices, personalize messaging, and uncover hidden employee experiences. Through real-world case studies, we’ll examine how AI can analyze sentiment, identify trends, and amplify authentic voices in internal communications. Participants will also engage in hands-on activities to critique and refine AI-generated messaging, ensuring it remains human-centered, ethical, and impactful. AI is a tool, but storytelling is a human art—let’s learn how to combine them for more meaningful connections at work. Key Takeaways:
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12:40 pm - 1:20 pm | Panel: Weaving the Narrative: Crafting Consistent Stories Across Internal ChannelsJen DiMarzio, Owner and Chief Employee Communications & Experience Strategist | Jen DiMarzio Consulting Emi Oshima, Internal Communications Manager | Partners In Health Moderator: Courtney Reimer, Founder & CEO | Sounds Great Dawn Williams, Director of Communications | UAB Department of Anesthesiology and Perioperative Medicine Clifton Johnson, Vice President, Internal Communications and Knowledge Management | Teach for America Attendees will discover how to create cohesive messaging that resonates across multiple internal communication channels. Experts will share best practices for aligning content strategy, maintaining brand voice, and adapting stories to fit platform-specific formats. Participants will leave with actionable insights on delivering a unified employee experience while maximizing engagement and clarity. | |||
1:20 pm - 1:30 pm | Parting Thoughts and Q&A! |
Speakers


Courtney Reimer
Founder & CEO | Sounds Great


Dawn Williams
Director of Communications | UAB Department of Anesthesiology and Perioperative Medicine


Zane Ewton
Internal Communications Manager | ECU Health


Ashley Preston
Program Manager, Corporate Communication | GM Financial


James Irungu
Senior Director of Internal Communications | Advocates


Tom Goodhand
Internal Communications Lead | Bettys & Taylors Group


Jacquie Garces
Senior Internal Communications Manager | Nutanix


Emi Oshima
Internal Communications Manager | Partners In Health


Jen DiMarzio
Owner and Chief Employee Communications & Experience Strategist | Jen DiMarzio Consulting


Jessica Warshaver
Employee Communications and Experience Contractor | Asana
What People are Saying
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