Welcome to Day 3 of Modern Employee Experience Virtual Certificate Series!
In this fast-paced forum, you'll get to know your fellow peers, their biggest internal communications challenges, and a few fun facts.

Explore the importance of a strong employee brand and how internal communication plays a vital role in shaping it. Learn how to create a positive and engaging employee experience, attract and retain top talent, and foster a sense of pride and belonging among your employees.

Key Takeaways:

• A strong employee brand can attract and retain top talent.
• Internal communication plays a crucial role in shaping your employee brand.
• Foster a positive and engaging employee experience through effective internal communication.

This case study addresses the challenges of communicating effectively with a diverse workforce, particularly in the context of generational differences. A multinational retail company is highlighted for its innovative approach to bridging the generation gap through tailored communication channels, inclusive language, and intergenerational mentorship programs.

Key Takeaways:

• Effective communication bridges generations.
• Tailor communication to generations.
• Mentorship fosters collaboration.

Discover how to measure the effectiveness of your internal communication efforts. Learn about key metrics and analytics tools that can help you track employee engagement, satisfaction, and productivity. Discuss best practices for collecting and analyzing data, and using insights to improve your communication strategies.

Key Takeaways:

• Measuring the impact of internal communication helps you identify areas for improvement.
• Use key metrics and analytics tools to track employee engagement, satisfaction, and productivity.
• Analyze data to gain insights and make data-driven decisions to improve your internal communication strategies.