Enjoy complimentary coffee, tea and continental breakfast as you meet your fellow attendees.
Sign-in, pick up your materials and enjoy a continental breakfast before we start the day.
Be sure to stop by and visit your sponsors!

Welcome to the Strategic Internal Communications- East Conference.

In this fast-paced forum, you'll get to know your fellow peers, their biggest internal communications challenges, and a few fun facts.

A structured internal communications engagement model is essential for driving alignment and efficiency in today’s complex work environment. This session will explore how Akamai Technologies applies a strategic intake and prioritization process to ensure the right level of support—ranging from full partnership on key initiatives to advisory guidance and self-service enablement.

Attendees will gain real-world insights into how this model reduces digital noise, streamlines workflows, and empowers teams through a structured request process and an IC Toolkit. Whether you're looking to refine your internal communications strategy or build a more scalable approach, this session will provide actionable takeaways to help optimize resources, enhance self-service capabilities, and maximize impact within your organization.

No email addresses for staff? Struggling to reach the frontline? This is an ongoing challenge in many organizations and industries with a deskless workforce — and posters, screen blasts, and seat drops don’t always do the trick.

In this session, discover how Jaime Kazlo and Emily De Vito, internal communications leaders at CDTA, bridged the communications divide with their frontline workforce. From scoping and launching a new digital solution to driving adoption and optimizing usage, Jaime and Emily will walk you through their journey to unlock better engagement and more effective communication.

What you’ll learn:

• Why their legacy intranet and other traditional methods were falling short
• How focus groups helped secure buy-in from the frontline
• The crucial role IT collaboration played in overcoming the challenge
• Best practices for launching an employee app with long-term success

Enjoy complimentary coffee, tea, and other refreshments as you network with your peers.

Be sure to stop by and visit your sponsors and be sure to fill out your evaluation forms.

Many organizations dream of launching the perfect intranet – one that is engaging, widely adopted, and seamlessly woven into employees’ daily work. But here’s the reality: success isn’t about the technology alone. It’s about the groundwork, the leadership buy-in, and a strategy that puts people at the center.

In this case study on culture, strategy, and smart execution, Teresa Palase and Pinaki Kathiari will take you behind the scenes of the Vitality Hub, an intranet that wasn’t just implemented, but embedded into the culture and workflow of an entire organization. But this wasn’t an overnight success story. The journey started at least three years earlier, with a deep commitment to research, strategic design, and a leadership team that truly walked the talk.

This session will break down the process into four critical chapters:

• Why leadership buy-in is non-negotiable and how to align your intranet with your company’s core values
• How Pharmavite gathered and leveraged employee feedback without spending a fortune
• The tactics that transformed their intranet from a static document repository into an essential workplace tool
• The strategic, “surround sound” approach that made failure impossible and ensured long-term engagement

Video has become an indispensable medium for effective corporate communication, driving engagement, alignment, and connection across both internal teams and external stakeholders. But creating professional-quality videos in-house can feel overwhelming, especially when budgets and timelines are tight.

The good news? AI is here to help. By integrating AI into your content creation workflows, you can create impactful corporate videos more efficiently, cost-effectively, and creatively than ever before.

In this short session, you’ll learn how to:

• Streamline in-house video production to enhance employee and stakeholder engagement and communication.
• Leverage AI tools to boost creativity and productivity while maintaining your brand’s authentic voice.
• Explore diverse video formats to keep corporate messaging dynamic and engaging.
• Demonstrate the impact of in-house video creation on cost savings and team alignment.

AI won’t replace your role in corporate communications—but it can make you more effective than ever. Join us to discover how you can become the driving force behind scalable, resonant video content that elevates your organization's messaging both internally and externally!

Reservations have been made at a number of local restaurants.
Don't miss this opportunity to have lunch with your peers at a local Boston hot spot!


**Everyone is financially responsible for their own lunch.

In this session, attendees will learn how to identify and activate internal champions and influencers to amplify enterprise messaging in a more authentic and engaging way. Through real-world examples and practical strategies, you’ll discover how to personalize communications, build trust across teams, and drive meaningful organizational change from the inside out.

Frontline employees keep the wheels turning—but they’re often the most disconnected from company culture, leadership, and critical communications. So how can we bridge the gap?

In this session, we’ll explore how forward-thinking companies are reimagining their internal communications strategy to connect, inspire, and empower their deskless teams in real time.

You'll discover:

• Why traditional comms strategies are falling flat for frontline teams
• How to reach and inspire employees—no matter where (or when) they work
• Real-world examples of companies using Workvivo to boost culture, connection, and engagement on the frontlines

Whether you're in internal comms, HR, or employee engagement, you’ll walk away with actionable strategies to meet your employees where they are—and bring your culture to life, from the break room to the boardroom.

Enjoy complimentary coffee, tea, and other refreshments as you network with your peers.

Be sure to stop by and visit your sponsors!

If your team is spread across offices, time zones, or Slack threads, a well-crafted internal newsletter can be the secret sauce that ties everything together! In fact, this year, 98% of respondents to our 2025 Internal Communications Trends Report confirmed email as a core part of their comms strategy, with 84% ranking it as the most effective channel, too. And it makes sense why! Email works across all generations and locations globally. It connects employees on a personal level, keeps them informed, and is the foundation of any great comms strategy.…so that everyone receives the same clear, well-crafted message at a time that works for them.

But, what content should you actually include in your internal newsletters to help keep employees informed and engaged? Devin will be tackling these questions (and more) with five of our favorite ways to engage employees via email!

This session will cover:

• Create a branded experience
• Get feedback
• Add motion
• Personalize the content and make it accessible
• Add moments of delight

A strong workplace culture and engaged employees are key drivers of organizational success. This panel will explore strategies for fostering a positive, inclusive, and purpose-driven workplace where employees feel valued and connected. Experts will discuss best practices for measuring and enhancing engagement, leveraging storytelling to inspire teams, and creating communication channels that encourage collaboration and feedback. Attendees will gain actionable insights on building a culture that boosts morale, retention, and productivity, ensuring employees remain motivated and aligned with company values.

Don't stop the conversation!

Join us at the lobby bar as you network with your peers and sponsors in the adjacent at the #ALIcomms

Participate in raffles & sign-up for dinner with your peers!

Want to keep the conversation going? Join a group of attendees for dinner at a local Boston hot spot.


Sign-up at the registration desk or during the networking reception to join a group at tonight's dine-around. Reservations have been made.


**Dutch treat.