Why should you consider creating a podcast for your employees and what benefits can it bring? Shannon will share Podbean’s experiences and best practices from working with hundreds of top organizations through the process of launching, developing, and growing their employee podcasts.

During this session, you’ll learn:

• Data about podcasts and their potential impact
• How to determine if and how a podcast is right for your goals and needs
• How to plan for success: best practices in content planning, determining formats and key elements

Hear about a success story in employee podcasting and learn from one organization’s process in launching and growing their podcasting program.

During this session, you’ll learn:

• Practical applications of podcasting
• Best practices and challenges you might encounter

You’ve done your planning and now you’re ready to hit record! John will share his audio expertise to give you a good understanding of different gear options, ways to record, editing tips and more.

During this session, you’ll learn:

• Different options for recording depending on the type of podcast, your setup, and resources
• The types of microphones and other gear typically used for podcasting with kit ideas for any budget
• Considerations for editing and audio quality quick tips

This session will take you from the planning and creating phase to the results!

In this session, you’ll learn:

• Logistical considerations for distributing podcasts to employees
• How a podcasting platform works and features you should consider
• Why promotion is important and some ideas from real use cases
• How to measure results and improve