Strategic Planning For Internal Communications Professionals
Internal communications programs or apps can seem like a daunting task, especially for businesses that are looking to revamp or enhance their efforts. So, how should you choose where to begin? Crescenzo Communications believes in working smarter, not harder. They preach that oftentimes, communicators try putting out too much junk that’s confusing and murky at best.
They believe they can help other businesses put a strategy in place that outlines targeted, relevant content that supports a company’s strategic priorities. Their strategies encompass channels and formats that bring content to life and cuts through the clutter.
With this in mind, ALI Conferences asked fellow internal communications professionals “As an IC professional, what Crescenzo Communications session would you want more information on?”
The results are:
- 41% of respondents said Strategic Planning
- 24% of respondents said Trends and Best Practices
- 18% of respondents said Measurement Best Practices
- 18% of respondents said Creating Compelling Content
Learning the best practices for strategizing the success of your internal communications can be a lot to take on. Before diving headfirst into the possibilities, it’s important to think about an effective internal communications strategy.
At a simple level, good communication is about change and adaptability. This is why our communication strategic planning needs to constantly be rethought and updated to match the current environment.
Effective communication in the workplace is unparalleled. Without it, you wouldn’t be able to build innovative products, provide exceptional services, or engage employees.
In layman’s terms, it’s the key to running a profitable business.
Interested in learning more about strategic planning for internal communications? Be sure to register for our event, Employee Communications For Today on August 24th, 2021 – 11:00 AM – 3:00 PM Eastern Time.
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