Until the world is advanced enough for us to “taste,” “touch” and “smell” a video, we are focusing on the two senses that elevate a person’s viewing experience: sight and sound. Filling in the blanks with sensory material so that the viewer’s brain doesn’t have to, will make the viewer more likely to engage with your video every time.

During this session, you’ll learn:

• Why sound design is so important (with a comparison example showing the impact sound design can have) and how to start doing it right now!
• How color-correcting & color-grading footage can instill tone & emotion and how to start doing it.
• How to think about the construction of a video differently when it comes to sensory material