COVID-19 provided an opportunity for internal communicators to demonstrate value. We communicated vital information every day, while telling both heartwarming and heartbreaking stories. We gained a new level of trust and dependence from our workforce. And, we are now being asked to engage our workforce to stay in healthcare, despite the unprecedented retention challenges organizations now face as a result of the pandemic.

Learn how the communications team at Northwestern Medicine is moving the dial by:

• Reimagining employee and physician communications vehicles
• Helping communicate sensitive salary messaging
• Leading a campaign to say thank you
• Bringing reluctant employees into compliance with a federal vaccine mandate