Pre-Conference Workshops: Find Out Why ALI Workshops Are Consistently Rated As Valuable Time Spent!
November 18, 2025 - |
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What People are Saying
“So many actionable ideas”
“I learned so much!”
“Reinforcing ideas by hearing others that execute them or want to”
“I really enjoyed the ERG presentation because it addressed an area that is sometimes overlooked and the speaker was great.”
“I liked that it was a smaller group. Provided a lot of opportunities to discuss challenges and ideas with other like-minded individuals.”
“Hit on all the right points of interest!”
“Love the lunch groups and the overall size of the conference. We had a chance to meet everyone and have great conversations”
“I really like the small and intimate environment which allows for more engagement”
“Hands down, the most informative discussion”
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Agenda
The time zone for this event: [EST]
Pre-Conference Workshops: Find Out Why ALI Workshops Are Consistently Rated As Valuable Time Spent! - 11/18/2025 |
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| 8:45 am - 9:15 am | Continental Breakfast, Coffee & RegistrationEnjoy complimentary coffee, tea and continental breakfast as you meet your workshop leader and fellow attendees. Stop by the registration desk to sign-in and pick up your materials for the next 3 days. We'll kick things off at 9:30! | |||
| 9:15 am - 9:30 am | Welcome & Speed Networking | |||
| 9:30 am - 10:45 am | Workshop: How To Redefine Your Intranet Governance ModelBen Skelton, Vice President | Habanero Consulting Inc Intranet governance continues to be an essential component of a successful intranet, yet it can be easily overlooked and poorly defined. If you’ve recently taken over the reigns of your intranet and are ready to add some structure to the underlying framework, this workshop is for you! Many Internal Comms and Intranet Leads face ongoing challenges that stem from an unclear governance model. This can cause confusion among your end users, content stakeholders and make it challenging to manage requests and relationships among HR, IT, and Content SMEs. This session will provide a simple model to help you define the roles, rules, jobs, and decision-making authority required to hold your intranet together, along with a Miro inspired workshop structure that you can use to facilitate your own governance redesign. Key Takeaways:
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| 10:45 am - 10:55 am | Morning Refreshments & Networking BreakEnjoy complimentary coffee, tea, and other refreshments as you network with your peers as we switch over to the next workshop. | |||
| 10:55 am - 12:10 pm | Workshop: From EVP to Engagement: Using Your Intranet to Bring Culture to LifeNichole Oocumma, Executive Vice President | ThinkWell Coaching & Consulting In a modern workplace where connection happens across screens as often as in person, culture must live within your digital employee experience. This session explores how organizations can translate aspirational values into tangible employee messaging through a well-defined Employee Value Proposition (EVP). Using a real-world case study, participants will follow the steps one company used to activate its EVP within internal communications. You’ll learn how to use your organization’s intranet and internal communications platforms as vehicles for culture storytelling, employee alignment, and engagement. Attendees will learn practical methods to embed culture messaging across their digital workplace—integrating EVP themes into intranet articles, leadership communications, recognition programs, and onboarding portals. Whether your resources are limited or your workforce distributed, you’ll walk away with strategies for embedding culture storytelling into your intranet, align teams around shared values, and drive engagement through authentic, measurable, and technology-enabled communication. Learning Objectives By the end of this session, participants will be able to:
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| 12:10 pm - 2:10 pm | Lunch On Your Own, But Not Alone—Reservations Are Booked!Reservations have been made at several local restaurants. Don't miss this opportunity to have lunch with your peers at a local Miami hot spot!
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| 2:10 pm - 3:25 pm | Workshop: Crafting Intranet Journeys That EngageScott Ashen, Managing Director | Convene Communications An effective intranet helps employees find what they need, understand what matters, and feel connected to their work. In this hands-on session, Scott Ashen of Convene Communications shares a practical way to design intranets around real employee journeys, focusing on three essentials: efficiency, clarity, and connection. | |||
| 3:25 pm - 3:35 pm | Afternoon Refreshments & Stretch BreakEnjoy complimentary coffee, tea, and other refreshments as you network with your peers as we switch over to the next workshop. | |||
| 3:35 pm - 4:50 pm | Workshop: Jobs-to-be-done: An Intranet Design TechniqueBen Skelton, Vice President | Habanero Consulting Inc In this workshop, you’ll learn how “Job stories” can help bring clarity to the most important features and capabilities in an intranet. We use job stories to help companies connect end-user needs with specific features and capabilities. They are a great tool when conducting intranet research, envisioning requirements, prioritizing features, and planning content. This session will help take you from theory into practice, looking at the core structure of a job story and some recent project examples, and then each participant will have an opportunity to think about the stories that are most relevant within their intranet. You’ll also walk away with a simple toolkit that will allow you to facilitate purpose-led design workshops within your organization using the Job Story framework. | |||
| 4:50 pm - 5:00 pm | Close Of Workshops | |||
| 5:00 pm - 6:00 pm | Complimentary Networking Reception For Workshop Attendees, Speakers & Sponsors @ Venue BarCheers to a great day full of content! Join us in the hotel lobby main bar for complimentary drinks and networking with your peers. | |||
| 6:30 pm - 8:00 pm | Dinner With A Group—Reservations Have Been Made To Take In The Sights Of Miami!First time in Miami? Want to get out of the hotel? Meet your peers in the lobby at 6:30. You'll be heading out to dinner at a local hot spot as you take in the sights of the city. | |||
Speakers
What People are Saying
“So many actionable ideas”
“I learned so much!”
“Reinforcing ideas by hearing others that execute them or want to”
“I really enjoyed the ERG presentation because it addressed an area that is sometimes overlooked and the speaker was great.”
“I liked that it was a smaller group. Provided a lot of opportunities to discuss challenges and ideas with other like-minded individuals.”
“Hit on all the right points of interest!”
“Love the lunch groups and the overall size of the conference. We had a chance to meet everyone and have great conversations”
“I really like the small and intimate environment which allows for more engagement”
“Hands down, the most informative discussion”
Sponsors
ALI works with the best, so you can learn from the best. Our sponsors are industry leaders that are leading the way in communications.
There are a variety of sponsorship packages available and we are open to discussing a customized package that meets your needs.
Interested in becoming a Sponsor?
Introduce your brand, product, or services to key decision makers

