Welcome to the 2nd Annual Strategic Internal Communications For A Deskless & Hybrid Workforce! In this fast-paced forum, you'll get to know your fellow peers, their biggest internal communications challenges, and a few fun facts.

Learn about crafting internal communication strategies for a deskless and hybrid workforce while starting at square one. Facing the challenge of bridging communication gaps in a dispersed workforce, the speaker embarked on a journey of innovation, implementation, and evaluation.

Key Takeaways:

• Utilize custom platforms for deskless and hybrid workers
• Provide timely, localized content for employee engagement
• Create feedback loops for ongoing communication enhancements

Step into the world of digital tools and their impact on communication for hybrid and frontline field employees. Get an inside view of how a small but scrappy team of corporate communicators leverages new and old school internal comms channels to inform and connect employees across the organization, no matter where they work.

Key Takeaways:

• Using digital tools connects all employees in the field, in the office or wherever they can log in
• Leveraging content across channels to ensure you meet them where they are at
• Sometimes old school is really the answer – creating printed content to ensure field employees and technology-averse users feel included

In this session, learn more about how opening multiple communication pathways can help to build trust with deskless workers, with awareness that one-size communication definitely does not fit all.

Deskless workers are busy, so to connect with them we have to look at all angles, maximizing the things they see, the things they hear, the times they’re available, and the ways they prefer to connect. From fresh and eye-catching digital signage to good old fashioned face-to-face interactions, tailoring the connection points and showing you listen goes a long way.

Key Takeaways:

• Listening, learning and taking action brings us a step closer to building trust
• Experimentation can deliver the most effective feedback on what is engaging and what’s not
• People are interested in people: Highlighting deskless workers and celebrating their contributions goes a long way for engagement

This presentation delves into the strategies and tools aimed at optimizing communication channels for the deskless workforce. By exploring innovative approaches, including mobile applications, digital platforms, and targeted messaging systems, organizations can bridge the gap between deskbound and deskless employees, fostering greater collaboration, alignment, and productivity.

Key Takeaways:

• Discover mobile apps, digital platforms, and targeted messaging for deskless staff connectivity.
• Learn strategies for collaboration and alignment, enhancing productivity.
• Explore tools to ensure effective communication across diverse teams for business success.

Deskless workers represent the vast majority of today's global workforce, yet their communication and engagement needs are often overlooked by business leaders. This oversight is a major risk, given that these employees are vital to essential industries such as healthcare and manufacturing, where timely and effective communication is crucial.

What's more, many deskless workers lack regular access to traditional communication channels, presenting a unique challenge for organizations striving to keep them informed and engaged.

It's time to bridge this gap and ensure these critical workers are not left behind.

Join us as Ann Melinger, CEO of Brilliant Ink, delves into the importance of connecting with hard-to-reach employees and some key strategies for success. Discover how to craft a robust communication strategy that effectively engages and informs this vital segment of your workforce.

In this session, you will learn:

• The importance of reaching disconnected workers
• The risks associated with poor communication to hard-to-reach employees
• Practical strategies to overcome communication barriers

Delve into engaging conversations with industry experts as we uncover effective communication strategies tailored to the distinct dynamics of deskless and hybrid teams. Explore how aligned communication can foster unity, engagement, and productivity within diverse work environments.

Key Takeaways:

• Customize communication for deskless and hybrid teams' specific needs.
• Prioritize transparency, collaboration, and inclusivity.
• Apply shared insights to boost communication effectiveness and team success.