Storytelling for Internal Communications – March 2022
Re-strategize your storytelling in 2021 to drive employee engagement, involvement, and collaboration across your organization.
Leave equipped with practical advice and proven strategies shared by:
Brooks Thomas
Social Business Sr. Advisor
Southwest Airlines
Lisa Arney
Senior Manager, Internal Communications
The Walt Disney Company
Michelle Volpe-Kohler
Senior Writer, Corporate Communications & Engagement
Federal Reserve Bank of Cleveland
Janelle Brevard
Chief Storyteller
National Association of REALTORS®
Matthew Papuchis
Director, Communications - Global Human Resources
Marriott International
What You Will Learn
Transform your internal communications through the power of storytelling. Captivate your employees through creative communications that inform and engage.
Gain advice from your peers, see strategies that work, and hear solutions to your most pressing challenges, including how to:
- Use the emotional connection that comes through storytelling to build authentic connections within your workforce
- Drive employees to look at and engage with your content
- Gain employee buy-in for your organization’s mission and values
- Humanize your communications
- Use stories to leave individuals with something to remember and value
- Incorporate visuals wherever possible to communicate complex information and data
- Identify the best channel to use to share your story
- Encourage employees to tell and share their own stories
- Create live videos
- Use stories to inspire, engage, and motivate your workforce
- Share employee stories around defining moments to drive employee engagement
- Recruit employees to create content and tell their own stories
- Recycle and reuse content across a variety of channels
- and more!
“Impressed with virtual format. Wasn’t sure what to expect, but it worked better than I thought. Particularly the breakout experience.”
“Thanks so much for everything you did to put together a great conference. It was my honor to be a part of it, and I love this recap email you sent with all of the resources. I gained a ton from this conference — thank you so much!”
“Nice to see some successful examples of internal comms during this crisis.”
Benefits of Attending This Virtual Conference
Join your peers for interactive discussions designed to provide you with solutions, examples and resources for your most pressing challenges, including theses benefits of attending:
- Meet 30+ communications professionals face-to-face, from wherever you are
- 2 information-packed days–attend both or choose one
- 1 track learning environment
- Case studies, panels, and interactive hands-on breakout sessions
- Access to presentations and recording post-conference
- Certificate of attendance for CEU’s
- Networking list to continue the conversation after the training ends
- Content from leading organizations, consultants, and visionaries delivered to you wherever you are and available to access and share with colleagues later
- Guaranteed extensive, how-to instructions that you can use immediately
- Opportunity to ask questions to speakers and peers in real-time
- This isn’t a passive experience! You will be encouraged to weigh in with poll questions, engage via chat throughout the event, and turn on your camera and sound during group breakout sessions.
“Good pace, diverse presentation, great ideas.”
“I loved hearing everyone’s perspective at this point in time. It is rare that everyone faces the same challenges at the exact same time. Makes for an interesting conference dynamic.”
“It was great to have the ability to network and freely ask questions during the presentations.”
Who Should Attend
- Internal Communications
- Federal, State & Local Government & Nonprofits
- Employee Engagement
- Brand Communication
- Corporate Communications
- Public Affairs
- Strategic Communications
- Organizational Development
- Human Resources
- Training & Development
- Employee Communications
- Change Management
- Intranet Communications
- Digital Communications
- Global Communications
- Strategic Planning
- Public Relations
- Employee Relations
- Field Operations
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