Taking Your Stories and Flipping Them Upside Down, So Employees Actually Pay Attention to Them
See real-examples from leading organizations and practical tips to help you cut through the clutter. Take back the attention of your employees with eye-catching stories, including how to:
- Give yourself the time you need to create great content (yes, you can “do less and do it better.”
- Build content that is strategic, creative, audience-centric, and compelling
- Measure the success of each piece of major content you create
- Make the important interesting!
- Take those boring corporate story and flip them upside down, so employees actually pay attention to them
- Use the latest tools, such as multimedia and social media, to bring your content to life
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