Employees today are feeling more disconnected than ever. They are working from home, not seeing their colleagues, and have Zoom and Teams fatigue. This spells opportunity for communicators. We can create content that can drive engagement, reinforce the corporate culture, and connect employees to each other and leaders. This workshop will show you how to do exactly that.

You’ll learn how to:

• Use storytelling techniques to connect employees to each other
• Find the most important stories in your organization . . . And tell them in compelling fashion
• Avoid the “Four Deadly Ps” that kill corporate content
• Use tools like empathy maps to tap into employee emotions
• Create content that will reinforce the corporate culture . . . Even when so many people are working from home