For a story to have impact, the audience must be able to connect with the story’s characters. When it comes to video storytelling, it’s all about how the real-life characters tell their story and how a well-executed interview can bring their story to life on screen.

During this session, you’ll learn:

• How to conduct an on-camera interview to build rapport and trust with your interview subjects
• What questions to ask that will elicit more powerful and emotional responses
• How to structure the story to keep your audience hooked