Does your organization have trouble getting employees to use new technology? You buy a new tool, roll it out, make sure it works reliably, and… no one uses it. This is a common problem across private and public sectors. At the US Environmental Protection Agency, we faced similar challenges after transitioning to Office 365. We wanted employees to embrace new ways of doing business and position EPA to discontinue support for legacy and redundant technology.

To accomplish our goals, we started the Customer Adoption Program. By integrating communications and training into an overall change management strategy, we are succeeding at transforming our workplace. Employees are voluntarily changing their behavior and adopting new ways of doing business. This presentation includes examples of communication and education pieces that were effective at our agency. We hope our story will benefit change practitioners in other agencies and companies struggling with the same challenges.

Following this session, you will learn:

• Guidelines for developing effective communications that people will read and act on.
• Examples of how to create big change with few resources.
• Positive outcomes that surprised us!

John Martin, Communication Director, Office of Mission
U.S. Environmental Protection Agency

Michelle Gebhart, Customer Adoption Program Manager
​U.S. Environmental Protection Agency