digital communications

Measuring Your Digital Channels

Change the landscape of your Internal Communication with metrics from your key digital channels – intranet, email, social and video. As an internal communicator you know the value of measurement. However, less than 50%* of senior internal communications managers believe their team have the digital and technological skills needed. Measuring communications across your channels doesn’t

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Driving Citizen-Centric Engagement

Written by: Dan Chenok A Citizen-Centric Government experience is going to be the new normal in today’s Digital world. Mark Fisk is the lead author for this article.  Mark is a Partner within IBM’s Global Business Services division. I had the privilege of recently attending the Citizen’s Engagement Summit hosted in Washington, DC to learn

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