corporate communications

The Four Questions Leaders Must Answer During Any Change

The Four Questions Leaders Must Answer During Any Change

Written by David Grossman from the Grossman Group Chances are you’re working today on a change that affects your team. How you implement that change will impact whether you meet your overall goals. Here’s the mistake leaders can’t help but make: they wait to communicate. Until they have more information. Until they have “all the

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Build Brand Advocates

Build Brand Advocates

Written by Allan Steinmetz  of Inward Strategic Consulting Have you ever wondered what motivates people these days? Bet you thought it was the golden carrot, right? But you are wrong – it’s being appreciated and recognized in a meaningful way If you want to improve your company’s bottom-line results, appreciating your employees is critical. Take

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Disrupting the Function of IC – A Global Perspective

Disrupting the Function of IC – A Global Perspective 

By Lise Michaud, Founder of IC Kollectif The internal communication profession faces turbulent times and the role of IC practitioners may well be at a turning point. Caught between multiple increasing challenges brought about by the impact of technology, the convergence and integration of communication disciplines and over-riding agendas like employee engagement and advocacy, the

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Internal communications and the corporate newsroom

It’s time Internal Communicators thought like journalists – the corporate newsroom is on the rise.

Listening to the recent Newsweaver webinar on the Rise of the Corporate Newsroom organized by my colleague Emma Hanley was a fascinating experience, for someone who left a long career in journalism four months ago for a new role in the Internal Communications industry. Emma had organized James Curtis and Abigail Levene, directors of corporate

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The Five PR Opportunities Of Crisis: Crisis and opportunity: Two sides of the same coin

Written by: Jacqueline Strayer, New York University “When written in Chinese, the word ‘crisis’ is composed of two characters. One represents danger and the other represents opportunity.” – John F. Kennedy. When lecturing to my graduate students about crisis I use this quote to launch discussion of the subject. Why? Because we often focus on

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