Over the past 20 years, as a stakeholder engagement strategist Julie has led cross-functional teams in critical business development initiatives well beyond the scope of a traditional communications role.
During her career, Julie has led and supported project teams on significant strategic initiatives for clients in the retail, food and beverage, non-profit, telecommunications, broadcast, and technology sectors. In her recent capacity as part of the senior leadership team at one of Western Canada’s largest privately-held retail chains, Julie’s role as a decision-maker, strategist, brand ambassador, senior advisor and tactician is interesting and unique. Here, she was responsible for building a communications eco-system that has successfully integrated an enhanced customer and key stakeholder communication platform with a nimble and fluid internal communications system. This has allowed for significant advancements in team member engagement and advancing their understanding of the role front-line staff play in delivering stronger business results.
An accomplished presenter, Julie has developed content for and hosted lectures, workshops and seminars on effective media relations, internal communications strategy, issues and crisis management, reputation management, business management and social media.
- Company:Overwaitea Food Group
- Job Title:Stakeholder Engagement Strategist