So, You’ve Got the Data. Now What?
Register here for ALI’s Strategic Internal Communications for a Diverse & Remote Workforce Conference
Data is important for any business function; we all know that. Data helps us visualize, tell a story, and make important decisions. What’s more important than obtaining data, is applying it appropriately to reach communications objectives.
For internal communicators, this can be a challenge. After all, we’re communicators, not data experts! Often, communication professionals fall victim to analyzing their data incorrectly as it is easy to overlook certain trends, habits, opportunities, gaps, insights, etc.
At the upcoming Strategic Internal Communications for a Diverse & Remote Workforce conference, Marathon Petroleum Corporation will give insights on how to analyze internal communications data “like an economist.” This case study will help professionals like you pave a clearer path for what to do with your data after obtaining it and how to get the most out of it.
Additionally, you will learn:
- How to identify their mistakes when analyzing data
- New data-gathering tools
- How to trend data
- How to use data to improve communication strategies.
Attendees of the Strategic Internal Communications for a Diverse & Remote Workforce conference will learn all about the latest internal communication trends and how to use them to achieve their internal communications goals.
If you are a communications professional, register now for this conference & transform the way you connect with your remote employees!
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