How To Begin Your Journey Towards Offering Mobile Apps As Part Of Your Engagement Strategy – U.S. CENSUS BUREAU

1:20pm to 1:50pm

Hear the processes undertaken and challenges faced as the Census Bureau started out on the road towards delivering mobile services to citizens. You will be provided with insights about their experiences in determining objectives, designing apps, and adapting organizational processes to meet goals for data delivery through mobile platforms, including:

  • Setting goals
  • Developing concepts to meet objectives
  • The development process
  • Mobile web vs. mobile app

Alexandra Figueroa, Chief Deputy of Web and Social Media Branch
U.S. Census Bureau