In this session we’ll discuss how to deploy a strategic multi-channel, integrated marketing approach to activate and operationalize your employer brand with employees, prospects + candidates in four (4) easy to implement steps, including: 

• Delivering on the top three attributes today’s talent is looking for in an employer 
• How to utilize branding for influence to significantly reduce attrition and improve quality of hire and other HR metrics.
• Key activation components and how to leverage with internal and external audiences
• How to optimize your channel mix to deliver on your goals + targets 
• Winning with senior leadership:  how to be your own cheerleader