Forward Thinking: Innovating Communications in the Age of AI – Epsilon
With smart assistants, like Siri and Alexa, accelerating the use of voice search, marketers are preparing for a future where voice plays a significant role in brand communications. Voice experiences will offer brands an opportunity to develop deeper connections with their consumers.
In this session, you’ll learn how voice-driven AI technologies are changing behavior — and what that means, not only for businesses and communicators but for society as a whole.
- Learn about the AI revolution and how it is changing consumer behavior
- Explore the impact of smart assistants on consumer search, online shopping, customer support and more
- Get helpful tips to ensure your voice strategy will enhance — not hinder — your brand experiences
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