**This event has ended. Go to the Advanced Learning Institute home page for a current list of upcoming conferences or contact us at 888-362-7400 or 773-695-9400 for more info.
Government Social Media & Digital Communications to Boost Citizen Engagement | Washington D.C.
October 2 – 4, 2018 | Washington DC
Learn how other agencies are implementing social media, video, mobile, AI, and more to enhance transparency, restore trust & deliver positive citizen experiences that boost results and achieve mission-critical objectives
Pre-Training Workshop Day: Tuesday, October 2
Main Day Training: Wednesday, October 3 – Thursday, October 4
Tweet #ALI_GovComms
Who you will meet…
Are you looking for ways to redeisgn and refresh your website? Proven strategies for a mobile app? New ways to engage with your
audiences using social media and video? Then this training is designed for you!
Expand your reach and gain the involvement — and trust — of your audience by utilizing more impactful, compelling & relevant digital communications to relay your messages and information more effectively.
Hear how other government agencies are using strategic storytelling, visual content, mobile communication strategies and measuring their results – to advance agency missions and engage audiences.
Meet and learn from your government digital communication peers from leading agencies, including:
What you will learn…
This training is tailored for the government communicator who wants to enhance how you connect with your citizens. Learn how to grow citizen engagement by identifying the right channels to connect with your audience and choosing the right type of content. With over 20 digital communication experts, and an audience of over 40 of your peers – you can expect great content, inspirational speakers, hands-on workshops and plenty of networking opportunities.
Learn how other agencies have boosted citizen engagement, including an inside look at how:
- The U.S. Department of State used data-driven storytelling to engage and inform citizens while being transparent. Read more.>>
- General Services Administration created a meaningful mobile strategy to help improve the customer experience. Read more.>>
- United Services Organization transformed the way that they collect feedback and data allowing them to improve their digital relationship with their audiences. Read more.>>
- Granicus developed a roadmap to help government agencies reach and engage citizens. Read more.>>
- Maryland Insurance Administration created and implemented an integrated strategy to raise brand awareness and meet its constituents with relevant content on multiple platforms. Read more.>>
View and print the detailed government training agenda.>
Maximize your time out of the office – Attend the interactive workshops day on Tuesday, October 2
Participate in 3 interactive, round-table discussions designed to help you benchmark solutions for your most pressing challenges. These workshops have been designed to help you establish a foundation before hearing the general session case-studies. You will have plenty of time to ask your questions and get practical, how-to ideas.
- Workshop A: Proven Digital Marketing Tactics for Government to Achieve Results, CHIEF
- Workshop B: The Rapid Feedback Cycle Strategy: How to Build Trust in Real World Digital Civic Engagement, Public Engagement Associates
- Workshop C: Breaking the Norm When Creating Customer Experiences: Please Listen to the Entire Menu Before Making a Selection…, Blackstone Federal