Digital Marketing & Engagement Conference
November 5 – 7, 2014 in New York City
Harness The Power Of Digital Tools To Engage Customers, Build Meaningful Relationships & Deliver Results That Matter
Gain practical tips you can apply now to your digital marketing strategy! 5 reasons why this is an event you can’t afford to miss:
- 2 days and over 16 practical case studies from leading organizations that will provide insight on ways to enhance your existing marketing strategies using digital tools to maximize results and build better customer relationships
- Network, benchmark and meet CMOs, VPs & Senior Directors of Marketing, Digital Marketing, Social Media, Multi-Channel Marketing in an intimate classroom setting
- Tailor your conference experience with 4 optional workshops – discuss your biggest challenges in smaller peer groups
- Gain Continuing Education Hours
- Return to the office with tools & ideas to set your digital marketing in the right direction for 2015 & beyond!
Learn practical strategies and step-by-step processes to reach customers, build relationships, and deliver results, including:
- Harnessing the power of social media: moving from “fad” to core marketing layer
- Dissecting your marketing data to drive marketing strategies
- Keeping your customers happy for life through engagement & loyalty programs
- Understanding inbound marketing from traffic, to leads, to revenue
- Increasing your engagement & responses to create exciting, useful and valuable content
- Broadening your reach & online sharing
- Using mobile apps & social media to build brand awareness and drive sales
- Migrating from a multi-channel to an omni-channel philosophy
- Framing your digital marketing strategy for the future