Day 1: General Sessions
July 20, 2022 - |
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Day 1: General Sessions - 07/20/2022
|8:00 am - 8:30 am|
Registration: Badges, Bagels, & Beverages
Enjoy complimentary coffee, tea and continental breakfast as you meet your fellow attendees.
|8:30 am - 9:00 am|
Chairperson's Welcome & Speed Networking
Kevin Finke, Creative Director and Founder | Experience Willow
Welcome to the 9th Annual Strategic Internal Communications conference. In this fast-paced forum, you'll get to know your fellow peers, their biggest internal communications challenges, and a few fun facts.
|9:00 am - 9:35 am|
Orchestration in Unordinary Times: We Must Be More Than Just Communicators
Patrick McHugh, Manager, U.S Zone & Field Communications Alignment | McDonald's
Mark Robbins, Field Communications Manager | McDonald’s
The last two years have taught us plenty in the realm of strategic communications and streamlined many of the procedures and norms we grew accustomed to in our roles pre-pandemic, and today’s world looks much different than what we were accustomed to two years ago. In the era of WebEx, Zoom, MS Teams, remote work, virtual interactions – how do we ensure a top-down, bottoms-up approach to strategic alignment that helps drive business initiatives and keeps all stakeholders focused and moving in the same direction with the education and empowerment to go out and execute our strategic communications goals?
One key is remaining hyper-focused on cross-functional orchestration, ensuring all parties have insight and education into the company’s vision for success, and as communicators, we are often the central nervous system that touches all other functions within our respective organizations. It’s important that we are educators of and advocators for our strategic goals. So how do we achieve this level of orchestration…
Key Session Takeaways
|9:35 am - 10:15 am|
Engaging Employees Before, During and After Announcing an Acquisition
Bree Balchunas, Senior Director, Communications | Hilton Grand Vacations
The moment you announce an acquisition--or any major change in your company--your company culture immediately changes. We'll share our insights and deliverables on how we supported employees before, during and after the announcement of an acquisition, including many of the deliverables and new tools communications we set up.
Throughout our case study, we’ll share many examples, insights and lessons learned, including:
|10:15 am - 10:50 am|
Morning Refreshments, Networking Break + Visit Your Sponsors
Enjoy complimentary coffee, tea, and other refreshments as you network with your peers.
|10:50 am - 11:25 am|
If You Build It, They Will Come: A Strategy For Improving Technology Adoption
Toni Weber, Technology Adoption Lead | Nationwide
Over the past 90 years, focusing on customers and valuing people have helped Nationwide become one of the largest insurance and financial services companies in the world. Technology Adoption Enablement Toolkit rollout for Digital Workplace Technology space at Nationwide shaping the future of the internal user experience no matter where they log in from.
|11:25 am - 12:00 pm|
We’re A Remote-First Company: Say Goodbye To Long Commutes & Hello to Intentionally Crafted Experiences!
Steve Gibbons, Director, Internal Communications & Events | Vista
At Vista, remote-first working enables team members to work when and where they do their best work. Over the past two years, we’ve invested in the team member experience to unlock life-work harmony, improve the new-hire experience, boost productivity, and drive more efficient communication. As we emerge from a pandemic-induced remote-forced state, In-person interactions and events are becoming increasingly critical to remote-first team member collaboration, connections, and creating a strong sense of community.
This session will cover:
|12:00 pm - 12:30 pm|
Interactive Group Breakout Session : Creating Combo Meal Menu for Your Internal Comms (no cooking involved!)
Pinaki Kathiari, CEO & Owner | Local Wisdom
With numerous communication channels and countless ways to share information, it's easy to overwhelm employees with messages that are indiscernible from noise. At the same time, internal communicators face a barrage of communication requests from business partners and leaders every day. With everything IC folks juggle on a given day, developing a custom communication game plan for each request is daunting.
In this engaging breakout, Pinaki Kathiari, CEO of digital communications agency Local Wisdom, takes the concept of restaurant combo meals to internal communications, empowering business partners and leaders to choose from "pre-packaged" communication plans that match their needs. Think of it as a “Communications Combo Menu,” a tool that helps internal communication teams and their business partners conveniently and quickly define a communications plan based on the messaging, urgency, and channels at their disposal. This framework can speed up processes, manage workloads more effectively, and start with a foundation of best practices.
You'll walk out of this interactive session with:
Just in time to get you ready for lunch ☺
|12:30 pm - 2:00 pm|
Lunch On Your Own, But Not Alone—Reservations Are Booked!
Reservations have been made at a number of local restaurants.
|2:00 pm - 2:40 pm|
Mini Workshop: Say This, Not That | A Brilliant Approach To Inclusive Communications
Farida Habeeb, Ph.D. (She/Her), Senior Strategist | Brilliant Ink
Ann Melinger, CEO | Brilliant Ink
In the world of employee engagement, there are few topics as critical and dynamic as the language we use to communicate inclusively with diverse employee groups. Using inclusive language is a great way to show, not just tell, your organizational values.
In this interactive workshop, communications and DEI expert, Farida Habeeb, Ph.D., will break down why inclusive communications matter—and what kinds of language you should (and shouldn’t) use in your employee communications.
Come ready to ask questions, push back, and learn!
|2:40 pm - 3:15 pm|
Extend your Reach and Drive Results by Narrowing Your Focus and Building a Team of IC Ambassadors
Lara Smith, Director, Communications | Somatus, Inc.
The nation's leading and largest value-based kidney care company is going to share with you how to build your own team of internal communications ambassadors.
This session will share :
|3:15 pm - 3:55 pm|
The Top Internal Communications Tools at You Fingertips: Q&A, Demos & Refreshments
Steven Gregoire, Business Development Specialist | PoliteMail Software
With the variety of internal communication tools available it's hard to navigate and choose the one that is best for your organization. In this fast-paced session you'll have the opportunity to see 5 demonstrations of top internal communications tools of your choice. We'll alert you when it's time to switch—grab a sweet treat on your way.
|3:55 pm - 4:30 pm|
Inside Out: Turning Employees Into Brand Advocates
Elizabeth (Grenier) Moderski, Senior Manager, Internal Communications | Planet Fitness
Planet Fitness is an American franchisor and operator of fitness centers based in Hampton, New Hampshire. 2,000+ clubs making it one of the largest fitness club franchises by number of members and locations. Their mission is to enhance people's lives and create a healthier world. The PF Purpose strategy guides this employees in three areas that are fundamentally interconnected. This session will use innovative internal storytelling to create employee branding and marketing opportunities that support the "Judgement Free" atmosphere.
|4:30 pm - 5:00 pm|
Interactive Panel Sponsored By theEmployeeApp
Tresa Chambers, Director of Communications | American Heart Association
Monique da Silva, SVP, Corporate & Scientific Communications | AVROBIO
Ann Melinger, CEO | Brilliant Ink
In this "no-pressure" setting, you'll be able to ask your most pressing questions and receive honest feedback from your peers.
Moderator: Ann Melinger, CEO | Brilliant Ink
More panelists TBA!
|5:00 pm - 6:00 pm|
Close Of Day 1—Join Us For A Networking Reception @ Parkers Bar
Don't stop the conversation!
Join us at the lobby bar as you network with your peers and sponsors in the adjacent at the #ALI_IC reception.
Participate in raffles, sign-up for dinner with your peers, and get your vocal cords ready for the Annual Kung-Fu Karaoke Party!
|6:30 pm - 8:00 pm|
Dinner With A Group—Reservations Have Been Made
Want to keep the conversation going? Join a group of attendees for dinner at a local Boston hot spot. Sign-up with an ALI team member to join a group at tonight's dine-around. Reservations have been made. **Everyone is on their own financially.
|8:30 pm - 10:00 pm|
Annual #ALI_IC Hong Kong Karaoke Outing (Optional)
For some this may not be your first time—for others, you're in for a treat.
Join #ALI_IC veterans LocalWisdom in this annual Karaoke outing.
We expect to see videos and hear stories tomorrow from those who participate.
Named "Best Karaoke Bar" by Boston Magazine - come experience why we are a local favorite!
Hong Kong Boston | Home Of The Bowl