The tools employees use every day to communicate, collaborate, and be productive, are at the foundation of a great employee experience. For optimal engagement and productivity, employees should be able to access resources and exchange directly with their peers from any location, language, or device.

We'll kick off the day with a short recap and outline what today's sessions have in store.

The American Medical Association launched "Tell Us" and "Views from the Couch "series. This series helped them to recognize that they needed to connect their colleagues. So, they invited employees to share interests and important happenings in their lives – and their strategic work -- through video interviews, photos, selfie videos, and written content.

From this, AMA was able to:

• Capture authentic stories and opinions
• Set clear guidelines and expectations with content contributors
• Create an editorial calendar and be consistent

*BONUS EXTENDED SESSION

Everyone has something important and engaging to share, whether you’re an employee or the CEO. We created a video montage titled “I Wear a Mask for…” featuring employee-submitted videos as a way to support the AMA’s #MaskUp national campaign, which aimed to increase community masking to protect against the spread of COVID-19. We also ended 2020 with a heartfelt video message from our CEO, using the iconic cue card scene from “Love Actually” as inspiration to personally thank employees for enduring a challenging yet impactful year.

This story will share how to:

• Leverage your company or brand’s mission as a way to inspire employees to share and act
• Use tools like Microsoft’s Yammer app to build a strong community and bring “water cooler talk” into our remote work lives
• When leadership becomes relatable and accessible, a culture shift will take place

Employees want opportunities to be awesome, help them succeed. Learn how to take your IC strategy from good to great, including how to:

• Make employees the hero of your communications story
• Define success: every time, every project
• Celebrate milestones
• Start small

Your conference chair will share his final takeaways from this 2-day event.

We ask that you turn your camera on to share yours as well - or type in the chat if you prefer.