Day 1
September 17, 2020 - |
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Agenda
The time zone for this event: [EST]
Day 1 - 09/17/2020 |
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10:00 am - 10:05 am | Day One Welcome and Morning AnnouncementsWe'll go over some housekeeping items and what to expect over the course of the next two days. | |||
10:05 am - 10:25 am | Chairperson's Welcome and Speed NetworkingKathy Ohlhaber, Director, Digital Content | Association of American Railroads Welcome to the 6th Annual 6th Annual Government Employee Engagement & Internal Communications Strategies conference. In this fast-paced forum you'll get to know your fellow government peers, their biggest internal communication & employee engagement challenges, and a few fun facts before we kick things off. | |||
10:25 am - 11:10 am | Deep Dive: Tools to Help You Communicate Critical Day-To-Day Messages to Your Employees Effectively - led by GREEN ROOM SPEAKERSSarah Gershman, President | Green Room Speakers The work environment has changed and as such, the needs of your employees have also shifted. This workshop has been designed to be interactive, practical, and crafted to meet your specific needs and challenges your facing in the workplace. Packed with concrete lessons learn best practices to help you deliver uncomfortable messages, communicate with a presence, listen, and provide feedback to your employees. Leave this workshop with a toolbox of skills that can be applied immediately – in any speaking setting, including how to:
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11:15 am - 11:30 am | Social Media: Your Employees, Your Audience, and Your Team | GOVERNMENT AGENCYDavid Johnston, Government Social Media Advisor + Director of Media Do people love your content? More importantly, do they trust your message? How authentic are your posts, tweets, and stories? Learn how your organization can produce content that engages your entire audience, including you employees, and accurately reflects the culture of your organization. In this session, we will discuss:
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11:35 am - 11:50 am | Making Social Media Work for Your Agency: Amplify Your Message & Measure the Impact - DEFENSE MEDIA ACTIVITYClayton Filipowicz, Social Media Director - Air Force Production | Defense Media Activity Social Media is always changing. Because of this, we must think outside of the box while keeping the user in mind. Hear how the Defense Media Activity is increasing engagement with their audience on social media and measuring the impact of their messages. You will learn how to use creativity and user habits to maximize the impact of your social platforms, including:
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11:55 am - 12:55 pm | Refresh & Regroup - Sessions Resume at 12:55 P.M.Refresh your coffee, grab a bite to eat, and check-in with colleagues. We'll resume in one hour. | |||
1:00 pm - 1:15 pm | Unifying the Workforce: How to Reduce Anxiety and Build Confidence During Times of Change - MISSOURI DEPT. OF COMMERCE AND INSURANCELori Croy, Director of Communications | Missouri Department of Commerce and Insurance As government employees, the word “reorganization” evokes feelings of fear, unrest, and anxiety. Learn how you can help leadership do a successful job of managing change and building confidence. This session will provide you with examples of how communication, inclusion, and celebration can help blend the new and existing members of your government agency into a cohesive and unified organization, including how to:
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1:20 pm - 1:35 pm | Can You Hear Me - Tips for Improving Internal Communications - Government AgencyJade Fulce, Public Affairs Specialist | Government Agency Leave this session equipped with:
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1:40 pm - 1:55 pm | Mission, Message, & Media: How to Create and Sustain Engagement Among a Highly Skilled and Diverse Workforce - NATIONAL TRANSPORTATION SAFETY BOARDMichael Hughes, Inclusion and Development Specialist | Former Dept of Veterans Affairs Creating a work environment where people feel supported, appreciated and motivated isn’t rocket science; but it does take work. And it starts at the top of your organization. During this session, learn what leaders can both do and say to create and sustain a highly-engaged workforce. Also, hear how three basic principles of effective communication can empower leaders to accomplish this, including how to:
These tools and tips will help you create a workplace where people love coming to work and perform at their best. | |||
2:00 pm - 2:40 pm | Interactive Speaker Panel - Get Your Questions Answered From Today's Speakers!Clayton Filipowicz, Social Media Director - Air Force Production | Defense Media Activity Lori Croy, Director of Communications | Missouri Department of Commerce and Insurance Michael Hughes, Inclusion and Development Specialist | Former Dept of Veterans Affairs David Johnston, Government Social Media Advisor + Director of Media Still have questions for today's speakers? Take advantage of the remaining time of the conference to get your most pressing questions answered.
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2:40 pm - 2:45 pm | Close of Day OneWe look forward to having you join us again tomorrow! |
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