Create an Employee Experience That Engages and Connects a Diverse Workforce, Delivers Innovative Messages and Empowers Employees to Achieve Results
May 19, 2021 - May 20, 2021 | 10:00am - 2:00pm CT
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➡️ A Jam-Packed, Fast-Paced Virtual 2 Days Filled With Case Studies and Demos From Your Peers, Breakout Discussions, Workshops & Thought-Leader Panel Sessions
Learn how your peers are adapting to a new world of work and creating winning employee experiences.
Discover practical tips and actionable ideas from your peers, including:
Leyla Goodsell
Senior Communications Specialist
Entergy
Amanda Minto
Dir, HR Communications for Technology, Product, Xperience
Comcast
Gihan A.M. Hyde
CEO and Founder
Communique
Vivien Greentree
SVP, Head of Global Corporate Citizenship, President of Fiserv Cares Foundation
Fiserv
What You Will Learn
Building a solid relationship between HR and internal communications is imperative to your organization’s success. Discover how your peers have aligned department goals, identified champions, and effectively worked together to achieve results.
Gain advice from your peers, see strategies that work, and hear solutions to your most pressing challenges, including how to:
Create a culture of ambassadors to communicate and engage with a dispersed and diverse workforce
Measure the impact of your communications and engagement strategy
Bridge the gap between internal communications and HR
Build personas for your employee audiences
Harness the power of HR & internal comms during change
Tie compensation and performance management to an organization’s EVP
Identify key people and teams to bring together to ensure engagement and success across your organization
Use personas to help you better understand your audiences, target your messages and ensure your communications resonate with the people who need to hear them most
Gain professional clarity by proving ROI
Give your company’s core values new life through communication and collaboration
and more!
“Love the variety of speakers! Great expertise and very engaging – great to know we’re all in this together. Left the conference feeling valued as an internal communicator and not so alone. Thank you!!!”
2020 Virtual Conference Attendee
” The breakout sessions, panels and ability to dialogue and ask questions were fantastic!”
2020 Virtual Conference Attendee
“The liked learning the practical applications of presenting data and analytics in a meaningful way. Clear, entertaining, and timely for me personally as a tool.”
2020 Virtual Conference Attendee
Benefits of Attending This Virtual Conference
Join your peers for interactive discussions designed to provide you with solutions for your most pressing challenges.
Meet 20+ communications professionals face-to-face while remaining safe
2 information-packed days–attend both or choose one
1 track learning environment
Case studies, panels, and interactive hands-on breakout sessions
Access to presentations and recording post-conference
Certificate of attendance for CEU’s
Networking list to continue the conversation after the training ends
Content from leading organizations, consultants, and visionaries delivered to you wherever you are and available to access and share with colleagues later
Guaranteed extensive, how-to instructions that you can use immediately
Opportunity to ask questions to speakers and peers in real-time
This isn’t a passive experience! You will be encouraged to weigh in with poll questions, engage via chat throughout the event, and turn on your camera and sound during group breakout sessions.
“I especially enjoyed the breakout discussions, panels and interactive dialogue with presenters and colleagues. “
2020 Virtual Conference Attendee
“Everyone’s just so nice! I love this group of people. It’s great when so many interesting and like-minded individuals come together.”
2020 Virtual Conference Attendee
“Very well done. Well facilitated, great variety of speakers and content.”
2020 Virtual Conference Attendee
Who Should Attend
Federal, State & Local Government & Nonprofits
Internal Communications
Employee Engagement
Brand Communication
Corporate Communications
Public Affairs
Employee Communications
Change Management
Intranet Communications
Digital Communications
Global Communications
Organizational Development
Human Resources
Strategic Planning
Public Relations
Employee Relations
Field Operations
Training & Development
Brand Reputation
What People are Saying
“I thought the length and variety of speakers was just right. I appreciated that every speaker focused on actionable takeaways that attendees could implement.”
Communications Professional
Virtual Conference Attendee
“Impressed with virtual format. Wasn’t sure what to expect, but it worked better than I thought. Particularly the breakout experience.”
Communications Professional
Virtual Conference Attendee
“Great info about how to respond during times of crisis. Loved all the documents, links and resources that were shared.”
Communications Professional
Virtual Conference Attendee
Learn more about ALI Conferences
Learn more about our services, conferences, trainings, and how you can connect with us.
Our Conference Chair will go over a few details and kick things off.
Then you'll have a chance to say hello, share your challenges and get to know a little about your IC peers. You are encouraged to turn on your camera to join in on the fun and interaction.
10:30 am - 10:50 am
Fueling Talent Attraction with Internal Communications Content - Indeed
Bryan Chaney, Director, Global Employer Brand and Talent Attraction | Indeed
How does internal communications impact your employer brand? More than you may think, and it starts with communications content. Your employer brand is the sum of experiences from potential candidates all the way through to alumni, and internal engagement is key to having external stories to attract and hire the right people. Join Indeed's head of employer brand as he shares a story about how they're working with internal communications as a content hub across multiple stakeholders.
You'll learn:
How they're sharing content planning between external and internal communications and brand marketing teams
Where the overlaps and opportunities exist in their audience segments to take advantage of previous work
The impact of internal communications processes and systems on their ability to attract talent
10:50 am - 11:35 am
Audience Perspective? It's All About the Hats - Communique & Changing The Terms
Gihan A.M. Hyde, CEO & Founder | Communique
Mike Klein, Principal | Changing The Terms
A company (or, for that matter a large public or nonprofit organization) is a collection of small towns within a bigger city. It has territories (office locations), governing officials (leadership teams), Laws (processes and procedures), citizens (law and non-law-abiding employees), and businessmen (investors and shareholders).
As internal communicators, we are the glue that holds all these facets – aka hats that we all wear- within our organizations. When planning our campaigns, we need to think of which hats are we addressing at any time and what do we need them to do, know, feel as a result?
In this workshop, we will be discussing
Five "Hats" which employees would wear in an organization
What each "Hat" represents
What messages would resonate with each "Hat"
11:35 am - 12:10 pm
Refresh & Recharge Break
12:10 pm - 12:30 pm
The Culture Connection: The Art of Building and Maintaining a Workplace Culture - Comcast
Amanda Minto, Dir, HR Comms for Technology, Product, Xperience
We all understand the importance of culture and what having a good or destructive culture can do to employee morale, satisfaction, and retention. But few may take the time to recognize when the workplace culture needs a little pick-me-up and the joint responsibility of HR, People Leaders, and Internal Comms to get it back on track.
During this session, you’ll learn:
Ways to engage all teammates in strengthening workplace culture
How to use your culture as an asset and key retention tool
What a post-COVID workplace culture could look like and why you should start thinking about it, and planning, now
12:30 pm - 12:50 pm
The Future Workplace: Rethinking What Work Is and Where it Happens - Travel Alberta
Robin Farr, Director of People and Culture | Travel Alberta
COVID-19 has changed perceptions globally about remote work and presented an opportunity to rethink how and where we do it to best engage our teams and meet organizational objectives.
In this session, you’ll get ideas about:
How we can reconstruct how work is done and how we might redesign the workplace to support organizational priorities
How to communicate with and engage your team in the process in a way that strengthens culture
Attributes of a successful workplace strategy that will help get executives on board
12:50 pm - 1:00 pm
Refresh & Recharge Break
1:00 pm - 1:20 pm
Using Employee Resource Groups to Engage a Global Workforce - Fiserv
Vivien Greentree, Ph.D., SVP, Head of Global Corp Citizenship and President of Fiserv Cares Foundation at Fiserv
Increasingly, the roles and responsibilities of employee resource groups (ERGs) in organizations must transition from historically social networks to strategy partners that directly impact the business by providing partnership in recruiting and retention of human capital, and community and even client engagement.
This creates opportunity allowing the voices of employees to be heard while leveraging the power of diverse thinking and networks to influence the workplace of the future; its workforce, clients, and stakeholders through employee engagement and development, while embedding D&I into the very DNA of organizations.
During this session, you’ll learn about:
Defining a value proposition that is strategically aligned to seeing and seizing business innovation and growth opportunities
Leveraging ERGs for sourcing and recruiting, employee engagement (including D&I efforts), and community impact
Activating your D&I and ERG structure and program management to develop programming, partnerships, processes, and events that are high impact and inclusive of multiple dimensions of diversity.
Amanda Minto, Dir, HR Comms for Technology, Product, Xperience
Kelli Carlson, SVP Voice of the Customer, Workplace Experience | Wells Fargo
Preston Lewis, Founder + CEO | Intactic
Mira Sleilati, Director, Internal Communications | Metropolitan Transportation Authority (MTA)
Additional panelists to be announced shortly.
1:55 pm - 2:00 pm
Day 1 Wrap Up
Day 2 - 05/20/2021
10:00 am - 10:45 am
From Theory to Action: Building a Human-Centric Internal Communications Strategy - Intactic
Preston Lewis, Founder + CEO | Intactic
As a communicator, you can produce more effective employee communications by developing a deeper and more emotional understanding of your audiences. In this interactive workshop, you will come away with a unique methodology to move from theory to action and build strategic communication campaigns that will engage stakeholders at all levels of your company. You will learn how to harness the collective insight of your communication and design teams by using a collaborative mapping technique and human-centric approach to strategy development. This renowned technique has resulted in successful enterprise-wide programs for companies such as Gap Inc., GE, Starbucks, Oracle, and Genentech.
In this comprehensive and hands-on workshop, you will leave with tools to help you:
Apply the basics of a human-centric communication planning methodology
Integrate thinking models from change management, learning, and communications design
Discover new ways to identify and meet the needs and preferences of your audiences and stakeholders
Select and integrate new technology into your organization’s culture, based on specific learning styles and audience preferences
Build multi-dimensional campaigns that sustain mindshare and momentum while aligning attitudes, behaviors and business objectives
10:45 am - 11:05 am
The power of the colleague conversation - building conviction and engagement – AON
Kelli Clark, VP - Global Head of Culture and Change | Aon
One of the closest natural partnerships in any company should be between Internal Communications and the People Organization. The common goal of creating an engaging and inspiring colleague experience requires close alignment between what a company does for its colleagues and how it tells that story.
During this session, you will learn about:
The potential for organizational strategy to connect with colleagues’ personal values and mission
The benefits of a ‘pulsing’ engagement strategy for listening and responding to colleague needs
How Internal Communications and the People Organization can work together to build colleague conviction and engagement
11:05 am - 11:30 am
Group Breakout
Discuss the HR and IC challenges you are facing with your peers in small breakout groups. Together, you'll draw solutions from each others' experiences and share what has worked for you.
11:30 am - 12:00 pm
Refresh & Recharge
12:00 pm - 12:40 pm
Deep Dive Workshop: Designing Your Personal Wellness Accountability Story - Chasing The Sun
Mark Mohammadpour, Founder | Chasing the Sun
What is Your Story for the year? As we spend days, nights, and weekends writing stories to reach our diverse workforce, we neglect creating the most critical story: our own. To continue to advance the profession and professional, we must not only advocate for ourselves and have a voice in major decisions, but we also must do something often neglected: take care of our mind and body.
Following this session you will:
Gain insights based on survey results from peers on their experiences with health and the workplace
Apply traditional communications and marketing planning techniques for creating fitness and wellness goals that work
for anyone and set yourself and your teams up for success
Create a personal fool-proof wellness accountability plan on a page
12:40 pm - 1:00 pm
Launching a First-Ever Company-wide Well-Being Challenge – KPMG
Allison Jackson, Director of Corporate Communications | KPMG
Whether you have an established wellness program or you’re just getting started, this session walks through how a charity-driven well-being challenge went from idea to implementation.
During this session, you will learn how to:
Pair top-down and bottom-up efforts to get the best engagement
Use graphics and stories to keep the motivation and excitement going
Pivot to generate social and external buzz
1:00 pm - 1:20 pm
Game On! Taking on Employee Engagement Challenges During the Pandemic - Entergy
When working from home during the pandemic transitioned from a temporary plan to a longer-term one, Entergy Mississippi feared employees would begin to feel disconnected and morale would suffer. Our communications team approached the concern with the same fervor we would any storm, but with a more lighthearted tone. The result was a strategy infused with creativity, nostalgia and news to help employees engage, connect and maintain their sense of belonging despite being physically separated from coworkers. We got our Game On! and brought employees along for the fun.
You’ll learn how to:
Reimagine how to use existing internal communication channels to deliver business content in fresh, appealing ways.
Capitalize on familiar opportunities to create interactive virtual employee experiences.
Leverage your people – from leaders to individual contributors – to spark engagement.
1:20 pm - 1:30 pm
Wrap Up & Final Words - Intactic
Preston Lewis, Founder + CEO | Intactic
Ask your remaining questions and create an action plan based on what you've learned over the past few days.
Kelli Clark VP - Global Head of Culture and Change | Aon
Kelli Carlson SVP Voice of the Customer, Workplace Experience | Wells Fargo
Gihan A.M. Hyde CEO & Founder | Communique
Bryan Chaney Director, Global Employer Brand and Talent Attraction | Indeed
Mike Klein Principal | Changing The Terms
Amanda Minto Dir, HR Comms for Technology, Product, Xperience
Robin Farr Director of People and Culture | Travel Alberta
Vivien Greentree, Ph.D. SVP, Head of Global Corp Citizenship and President of Fiserv Cares Foundation at Fiserv
Preston Lewis Founder + CEO | Intactic
Allison Jackson Director of Corporate Communications | KPMG
Mira Sleilati Director, Internal Communications | Metropolitan Transportation Authority (MTA)
What People are Saying
“I thought the length and variety of speakers was just right. I appreciated that every speaker focused on actionable takeaways that attendees could implement.”
Communications Professional
Virtual Conference Attendee
“Impressed with virtual format. Wasn’t sure what to expect, but it worked better than I thought. Particularly the breakout experience.”
Communications Professional
Virtual Conference Attendee
“Great info about how to respond during times of crisis. Loved all the documents, links and resources that were shared.”
Lock in 50% off BOGO savings by Friday, April 14th.
Use promo code HRICBOGO
Additional Ways to Save*
- Alumni Rate: Past ALI conference attendees may use Promo Code "ALUM" to receive the $200 off discounted alumni rate. Contact us if you have any questions.
- Team Discounts: Attend this training with your colleagues. Contact us for promotion codes.
Team of 2 save $200 each, Team of 3 save $300 each, Team of 4+ save $400 each
- Non Profit / Government Discount: Contact us to receive your promo code for $200 off.
- Need more time for approval?Contact us today to lock-in early bird rates and we’ll hold your seat.
*Additional discounts/promo codes are only allowed on the 2-day all-access pass.
Terms & Conditions:
- Visit our Terms & Conditions for full information about payment, cancellation, postponement, and substitutions.
- Payment by check or invoice option is available on the registration form.
- Payment or proof of payment must be received prior to the start of the meeting.
- No refunds are allowed on virtual conferences. All attendees will receive the event recording and copies of the presentations after the event is held.
Testimonials
"Excellent speakers and content. Very engaging. I have been to many conferences and this has definitely become one of the more memorable ones by merit of facilitation, energy, and content. I'm excited to share my learnings with my broader team."-2021 Virtual Conference Attendee
"It was a great platform to share virtual best practices and to hear all the wonderful ideas in a casual online environment." - Employee Engagement Specialist, Qualcomm
"I like that we got to dive deep and ask questions. Everyone bonded and shared their experiences from this past year. Each session provided me with something new to learn." -2021 Virtual Conference Attendee
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