Register here for the 7th Annual Strategic Internal Communications—West conference, Jan. 28-30, 2020 in San Francisco to attend this employee communications session.
Are your employee communications not getting read? One cause may be information overload—employees feel they are overwhelmed with messages in email, social media, intranet, and more.
To cut through the noise, try using a more journalistic approach to your communications. MetLife will be joining ALI Conferences at the 7th Annual Strategic Internal Communication—West conference, Jan. 28-30, 2020 in San Francisco to present on how they have broken through the enormous amounts of messaging bombarding their employees using storytelling and journalism practices.
Register for this event and you will be able to see content MetLife has created, view their refreshed intranet, and learn how to put your internal content up front for your employees to read first.
Don’t bombard your employees—connect with them. Through understanding your audience better, you can create engaging communications your employees will want to read.
In this session, you will discover:
- Questions to ask business partners when they pitch you a story
- Ideas for creating snackable content
- Benefits of removing jargon and corporate-speak from your content
- Steps for better understanding your audience
- Value of having a journalist mindset