Human Resources

Are you a strategic communication professional? Fill out the impact matrix to find out.

3 keys to leveraging an employee advocate program to help recruit talent

It’s estimated that 90% of people trust the recommendations of people they know, according to Nielsen. Given our human nature to listen to our peers, leveraging an employee advocate program to recruit new employees seems like a no-brainer. Your employees should be your best brand ambassadors. It is their employee experience and willingness to share

...Read Full Article
Employer Brand: An asset to attract new talent

Employer Brand: An asset to attract new talent

Employer brand, sometimes referred to as talent brand, can be a powerful asset to attract new talent. Creating and nurturing an employer brand is an investment in organizational development that many recruiters and talent acquisition professionals can leverage in their daily jobs. The idea is to build a brand that inspires and motivates current and

...Read Full Article
Best Practices in recruiting passive candidates

Best practices in recruiting passive candidates

Recruiting passive candidates is not necessarily a new concept in the world of talent acquisition, but it’s becoming critical in the current “war for talent”. Gone are the days where recruiters can post a job listing and wait for the perfect candidate to find it and apply. Recruiters and talent acquisition professionals are getting more

...Read Full Article
Facebook: Maintaining culture and engagement during rapid growth

Facebook Case Study: Maintaining culture and engagement during rapid growth

Maintaining a strong company culture and engagement among employees is critical during times of rapid growth. Not many companies know this better than Facebook. Advanced Learning Institute sat down with Andrew Blotky, Manager of Internal Communications at Facebook, to get a better understanding of the internal communications challenges Facebook faces and how they overcome them

...Read Full Article
Connecting the workplace to the marketplace

Connecting the Workplace to the Marketplace

By: Jim Shaffer, Jim Shaffer Group Many organizations could improve results if their external and internal communication worked together to improve the customer experience. For this to work, internal communication would need to broaden its role. Some are doing that. I recently addressed a conference of business communication professionals on the role of a trusted

...Read Full Article
internal brand activation

The importance of internal brand activation

Don’t just engage employees. Involve them in your brand. By: Steve Batterson and Brea Malloy, Associate Directors of Brand Strategy at Simple Truth Every business has a reason for being. Every business also has its own way of being. Internal brand activation connects the first, your brand promise, with the second, your company culture. Which,

...Read Full Article
3 keys to a successful Digital workplace

3 keys to a successful digital workplace

Organizations are re-imagining the way they do business, internally and externally. As intranets continue to evolve and new digital technologies emerge, the digital workplace is taking center stage. So, how do we create a successful digital workplace?   Rethink the role of the intranet. As technology continues to change exponentially, managing and deciding which changes

...Read Full Article
3 benefits of a digital workplace

3 benefits of a digital workplace

A well-planned digital workplace can have important benefits that prepare a business for the future of work. When making the case for an updated intranet and the move towards a digital workplace, consider these three benefits: Create community. Give your workforce a place to engage in two-way communication with each other. Create a valuable community

...Read Full Article
common digital workplace mistakes

Avoid these 4 common digital workplace mistakes

To ease the transition, make sure you avoid common digital workplace mistakes. The workplace continues to evolve past the traditional intranet. Digital transformation and transition to a digital workplace is a significant challenge, but critical to moving towards the future of work. Building a valuable and streamlined digital workplace keeps employees engaged with relevant content,

...Read Full Article
intranet & digital workplace trends

9 intranet & digital workplace trends

The rise of intranets and digital transformation signifies a fundamental shift in the workplace: out with the old, in with the new. Organizations large and small are embracing the concept and moving towards a digital workplace. A digital workplace provides employees with the self-serve convenience of a digital information hub and collaboration tools. The digital

...Read Full Article