Posts By: Erin Sherwood

With Cerkl’s A.I. Technology, Stanislaus State Seeks to Better Engage Their Employees

With the power of personalization, California State University Stanislaus’ (Stan State) faculty and staff will now receive a unique newsletter experience tailored to each of their individual interests. Located in Turlock, California, Stanislaus’ 2,100 staff members will now receive the personalized newsletter called StanNews. This newsletter will be filled with university news, career development opportunities,

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2018 Strategic Internal Communications Conference

Reflections on the 2018 Strategic Internal Communications Conference

Written by Sheri Saginor   Advanced Learning Institute (ALI) hosted its annual Strategic Internal Communications conference July 17-19, 2018, at the Omni Parker House in Boston. ALI is one of the nation’s leading organizers of communications conferences. Their programming always includes excellent speakers, content-rich workshops, and ample networking opportunities. This SIC conference was no exception.

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holding communicators back

What is holding communicators back? Take this quiz to find out!

Written by Steve Crescenzo Communicators, pencils ready! You have three minutes to complete the following multiple-choice question. Good luck! Why do most corporate communicators fail to reach the status of Strategic Counselor in their organizations, and instead fall into the “Communication Order Taker” role: a.  Never-ending deadlines that suck your time away and leave you

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Mohegan Sun Engages Deskless Workforce with Company Employee App

Case Study: Mohegan Sun Engages Deskless Workforce with Company Employee App

The challenge of effectively communicating with the deskless worker is one that is becoming increasingly prevalent in many industries, from manufacturing to hospitality; retail to hospitals and trucking/logistics. The reality is that there are nearly 3 billion individuals in the global workforce who do not have access to or use a desktop computer in their

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Finding the simplicity in complexity

Finding the simplicity in complexity

  Finding the simplicity in complexity Comedy shows that mock politics and topical issues, are nothing new. But British comedian John Oliver has introduced a fresh angle with his American talk show, Last Week Tonight. On the surface, a show that features topics like net neutrality, cryptocurrency, and the Argentinian debt crisis, is likely to

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Be less Rick, be more Madonna

Be less Rick, be more Madonna

Like 80s pop star Rick Astley, internal comms campaigns can often be one hit wonders. They launch with a big bang, everyone loves it, and they reminisce about it for years to come. Which is great. But wouldn’t it be better if they were less Rick and more Madonna? Able to evolve, stay relevant and

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How to Beat Boring: 3 Storytelling Secrets for Your Type of Organization

Jessica Stillman· April 16, 2018 How to Beat Boring: 3 Storytelling Secrets for Your Type of Organization   If you’re Google or Pfizer, it’s not hard to come up with stories for internal communications. After all, your employees are literally launching moonshot technologies and developing drugs that save millions of lives. But what if you

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