Don't Miss The NEWEST Conference From The Advanced Learning Institute’s Acclaimed Social Media Training Series, Specialized For The Pharmaceutical Industry…
Rave Review from a Past Social Media Conference Attendee: "Outstanding! One of the most amazing conferences I have attended in a while." A. Kaszowski, Web Producer St. Joseph's Health Care, London, Ontario
KEY TAKE AWAYS:
Attend this social media for the pharmaceutical industry conference to learn how to incorporate social media into your communications and marketing plans, and leverage the latest interactive Web 2.0 tools and techniques to advance your organizational goals, by:
Hear practical real-world solutions and learn best practices in social media from practitioners at these top organizations:
Revolutionizing your traditional communication and marketing strategies to adapt to the online world
Ensuring your social media projects fit within FDA guidelines
Engaging your organization to use the latest social media tools to maximize effectiveness, increase productivity, inspire innovation, and advance your culture
Developing a social media (blogging, podcasting, wiki, social network, etc.) strategy to improve your communication and marketing initiatives and practices
Managing the continued regulatory challenges that companies face when expanding their social media footprint
Determining the right social media mix for your organization
Leveraging Web 2.0 technologies to build a brand culture internally and externally
Using Twitter to turn your employees and stakeholders into brand ambassadors
Understanding how these new social media technologies work including legal considerations, IT support, policy and guidelines
Creating an opportunity for employees to communicate with customers directly and informally
Outlining key steps and strategies for setting up and managing an effective social media platform
Integrating new social media tools with traditional media to multiply your results
Harnessing the collaborative power of your organization's social media platform to drive organizational performance
Building senior management support for your social media programs
Determining the Web 2.0 spaces that have relevance for your organization and brand
Measuring the value of your organization's social media strategy: determining key metrics and gathering employee and/or customer feedback
Creating a stronger sense of community and brand for your organization
Building the business case and demonstrating the ROI of your social media program
Monitoring customer feedback and satisfaction
Marketing your social media programs both internally and externally to encourage their use
Discovering an untapped audience and potential business opportunities
Johnson & Johnson
Novo Nordisk Inc.
National Organization for Rare Disorders (NORD)
Saatchi & Saatchi Wellness
Intouch Solutions, Inc.
Paden Noble Consulting
Transmission Content + Creative
Rashbaum Associates, LLC
WHY IS THIS A CAN'T MISS EVENT?
SMART PHARMA HAS GONE SOCIAL!
Several organizations are making dramatic strides in developing approaches and systems that work for them. The periodic sharing of these experiences and "best practices" is an important element in this social media evolution. That is why this forum, presented by the Advanced Learning Institute, is such a valuable opportunity to hear perspectives and share experiences of other pharmaceutical professionals engaged in the "ourney."