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Don't Miss The NEWEST Conference From The Advanced Learning Institute’s Acclaimed Social Media Training Series, Specialized For The Pharmaceutical Industry…

Rave Review from a Past Social Media Conference Attendee:

"Outstanding! One of the most amazing conferences I have attended in a while."
A. Kaszowski, Web Producer
St. Joseph's Health Care, London, Ontario

Register Now
KEY TAKE AWAYS:   Speaking Organizations:
Attend this social media for the pharmaceutical industry conference to learn how to incorporate social media into your communications and marketing plans, and leverage the latest interactive Web 2.0 tools and techniques to advance your organizational goals, by:   Hear practical real-world solutions and learn best practices in social media from practitioners at these top organizations:
  • Revolutionizing your traditional communication and marketing strategies to adapt to the online world
  • Ensuring your social media projects fit within FDA guidelines
  • Engaging your organization to use the latest social media tools to maximize effectiveness, increase productivity, inspire innovation, and advance your culture
  • Developing a social media (blogging, podcasting, wiki, social network, etc.) strategy to improve your communication and marketing initiatives and practices
  • Managing the continued regulatory challenges that companies face when expanding their social media footprint
  • Determining the right social media mix for your organization
  • Leveraging Web 2.0 technologies to build a brand culture internally and externally
  • Using Twitter to turn your employees and stakeholders into brand ambassadors
  • Understanding how these new social media technologies work including legal considerations, IT support, policy and guidelines
  • Creating an opportunity for employees to communicate with customers directly and informally
  • Outlining key steps and strategies for setting up and managing an effective social media platform
  • Integrating new social media tools with traditional media to multiply your results
  • Harnessing the collaborative power of your organization's social media platform to drive organizational performance
  • Building senior management support for your social media programs
  • Determining the Web 2.0 spaces that have relevance for your organization and brand
  • Measuring the value of your organization's social media strategy: determining key metrics and gathering employee and/or customer feedback
  • Creating a stronger sense of community and brand for your organization
  • Building the business case and demonstrating the ROI of your social media program
  • Monitoring customer feedback and satisfaction
  • Marketing your social media programs both internally and externally to encourage their use
  • Discovering an untapped audience and potential business opportunities
Presented By A.L.I.
Register Early

AstraZeneca, LP

Johnson & Johnson


Acorda Therapeutics

Sanofi-Aventis Pharmaceuticals

Novo Nordisk Inc.

Lundbeck Inc.

Fleishman-Hillard Digital

Porter Novelli

National Organization for Rare Disorders (NORD)

Saatchi & Saatchi Wellness

Siren Interactive

Intouch Solutions, Inc.

Paden Noble Consulting

CareVocate, LLC


Transmission Content + Creative

Rashbaum Associates, LLC

Supporting Organizations:
Pharma Marketing News
Bio Job BlogPharmCast.com
PharmaVoice CCM
Social Media Club

Several organizations are making dramatic strides in developing approaches and systems that work for them. The periodic sharing of these experiences and "best practices" is an important element in this social media evolution. That is why this forum, presented by the Advanced Learning Institute, is such a valuable opportunity to hear perspectives and share experiences of other pharmaceutical professionals engaged in the "ourney."
Choose From Four Workshops For Ultimate Value And Learning!

Sign up for your choice of these highly-interactive and practical workshops to focus on your individual needs:

Monday, May 24, 2010:

Thursday, May 27, 2010:
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