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"The content was great real people in our world doing real things with the topic."
A. Davison, Web Services Manager

Back By Popular Demand...The 3rd National Forum
From The Advanced Learning Institute's Acclaimed
Executive Training Series For FEDERAL, STATE & LOCAL
Government Communicators...

Rave Review from a Past A.L.I. Social Media for
Government Conference Attendee:

"Since my attendance in December, I have been quite successful in convincing senior command staff, and other city departments to engage in social media."
N. Mulroy, Public Information Officer

Register Now
KEY TAKE AWAYS:   Speaking Organizations:
Attend this conference to learn how to capture the power of social media in your organization, along with helpful tools, tips and techniques to get started, including:   Hear practical advice, firsthand, on how to engage your employees and citizens by using social media from leading government agencies and organizations, including:
  • Developing a social media (blogging, podcasting, wikis, etc.) strategy to drive performance-based communications
  • Building senior management support for your social media programs
  • Integrating social media tools into your internal and external communications practices
  • Communicating more effectively and efficiently through the use of social media (blogs, podcasts, Real Simple Syndication (RSS) feeds, video podcasts, and much more)
  • Demonstrating the Return on Investment (ROI) of your social media program
  • Measuring the impact social media has on relevant performance measures such as quality, service and cost
  • Operating social media tools within the boundaries of government restrictions and firewalls
  • Gaining inside knowledge of social media and why it is a crucial addition to your communication arsenal
  • Practicing with hands-on sessions on how to use social media tools, such as podcasting and RSS
  • Incorporating other social media tools such as blogs, podcasts and social networking into your current communication strategies
  • Maximizing awareness of your agency's mission to the public
  • Learning how to easily communicate to the public through external blogs, podcasts and video podcasting
  • Assimilating cutting-edge communication techniques and tools presented by your peers who are already using social media
  • Utilizing blogs and podcasts as sources of information that the public can use and trust
  • Engaging your employees and the public by connecting them to your organization's goals and strategic plan for the future
Presented By A.L.I.

Central Intelligence Agency

U.S. Department of State

U.S. Department of Homeland Security

National Institutes of Health,
U.S. Department of Health and Human Services

U.S. Department of Defense

Court Services & Offender Supervision Agency

American Cancer Society

U.S. Geological Survey,
U.S. Department of the Interior

Hartford Police Department, Connecticut

City of Chesapeake, Virginia

Booz Allen Hamilton


Grassroots Enterprise

The Cohesion Group

Water Words That Work


Supporting Organizations:


Several agencies are making dramatic strides in developing approaches and systems that work for them in their communication efforts. The periodic sharing of these experiences and "best practices" is an important element of this government evolution. That is why this forum, presented by the Advanced Learning Institute, is such a valuable opportunity to hear perspectives and share experiences of other professionals engaged in the "journey."

Choose From Four Workshops For Ultimate Value And Learning!

Sign up for your choice of these highly - interactive workshops:

Monday, July 14, 2008:

Thursday, July 17, 2008:
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